Problem:

Create an enticing rebrand for the Gego x Guggenheim exhibition taking inspiration from Gego’s works.


Insight:

Gego uses delicate thin lines in her work: sketches, drawings, sculptures.



Name

Gego x Guggenheim


Type of Project

Exhibition Branding


Instructor

Debra Drodvillo



Jimin Seong


Jimin is an aspiring art director currently studying BFA Advertising at the School of Visual Arts.